Europe’s first openly lesbian football team, Hackney Women’s Football Club (HWFC), teamed up with sponsor and sports, culture and entertainment agency We Are Fearless to mark ‘LGBT History Month’ with the launch of a new kit which pays homage to the club’s origins through iconic lesbian symbols throughout history. WeAreFearless partnered with the team… Continue reading Hackney Women’s FC & Sponsor We Are Fearless Launch New Kit To Mark LGBT History Month
Tag: Photo Shoot
Art of Football Celebrates England Fan Commitment During World Cup Via ‘Warm Flag’ Campaign
Art Of Football (AOF), a UK-based football clothing, apparel and artwork brand, celebrated the commitment of England fans during the World Cup through a photoshoot led campaign ‘Warm Flags’. Teaming up with independent creative agency The Or to leverage the first Winter World Cup, the campaign was built around a fashion industry, editorial style… Continue reading Art of Football Celebrates England Fan Commitment During World Cup Via ‘Warm Flag’ Campaign
Nike Future Astronaut Ambassador Alyssa Carson Front ‘Space To Dream’ Air Max 2090 Launch
Nike’s ‘Space To Dream’ campaign, promoting its new Air Max 2090 sneakers which were designed with the future in mind, is fronted by 19-year-old prospective astronaut Alyssa Carson who’s own mission is to become the first person on Mars. Based on the ideas that there is ‘no straight line to get to the future’,… Continue reading Nike Future Astronaut Ambassador Alyssa Carson Front ‘Space To Dream’ Air Max 2090 Launch
Vitality Activates New ECB T20 Partnership With Multi-Competition Celebratory Shoot Spot
With the UK basking in a summer heat wave, Vitality activates its England and Wales Cricket Board (ECB) partnership ahead of the start of the T20 tournament with a new video celebrating the format’s fun and innovative spirit. The objective behind the campaign is to celebrate the beginning of the brand’s new T20 partnership… Continue reading Vitality Activates New ECB T20 Partnership With Multi-Competition Celebratory Shoot Spot
Murray & Riner’s Under Armour Paris Photo Shoot Shows La Defence Is The Best Form Of Attack
As the French Open got underway, Andy Murray and Teddy Riner took part in a training session atop Paris’ La Grande Arche de La Defense for a photo shoot that formed the core of an Under Armour athlete ambassador activation. Continuing the brand’s ongoing #IWill concept, the world number one tennis player and the… Continue reading Murray & Riner’s Under Armour Paris Photo Shoot Shows La Defence Is The Best Form Of Attack
Nike’s Brazil Shirt Launch Starts World Cup Kit Fight
Late November saw Nike kick off its 2014 World Cup Brazilian national team activation with its ‘Dare To Be Brazilian’ campaign and new national team shirt launch. The initial ‘Dare to be Brazilian / Ouse Ser Brasileiro’ work, created by agency Wieden+Kennedy, is fronted by five of the Brazilian side’s star players: Neymar, Thiago… Continue reading Nike’s Brazil Shirt Launch Starts World Cup Kit Fight
