Tennis Star Świątek Shares Unbeatable Spirit In Porsche ‘Be The Change, Stay Yourself’ Campaign For Macan EV

A tennis-themed March 2024 ‘Be The Change, Stay Yourself’ campaign in Poland from Porsche promoting its all-electric Porsche Macan model was fronted by athlete ambassador Iga Świątek themed around change and transformation. Timed to leverage spiking tennis interest around the 2024 Indian Wells tournament (which runs from 3 to 17 March and is now officially… Continue reading Tennis Star Świątek Shares Unbeatable Spirit In Porsche ‘Be The Change, Stay Yourself’ Campaign For Macan EV

Arsenal FC Launches Regional Partnership Campaign With Indian EdTech Outfit Extramarks

Arsenal FC teamed up with Indian EdTech Extramarks, a global provider digital learning solutions, for a regional strategic partnership that sees the brand become the club’s exclusive official learning partner in India, South Africa, Indonesia and the Middle East.   The multi-year deal enables Extramark to combine football and education in order to further drive… Continue reading Arsenal FC Launches Regional Partnership Campaign With Indian EdTech Outfit Extramarks

Pepsi’s Global ‘Love It. Live It. Football’ Links Sport & Art To Leverage UEFA CL (& 100 Days To The World Cup)

Leveraging the latest round of the Champions League (and 100 days to the start of the World Cup), official UEFA partner Pepsi launched a multi-platform ‘Love It. Live It. Football’ campaign that aims to connect art with sport to bring the beautiful game to life both on and off the pitch.   The 360-degree creative… Continue reading Pepsi’s Global ‘Love It. Live It. Football’ Links Sport & Art To Leverage UEFA CL (& 100 Days To The World Cup)

Shock Doctor Leverages NBA Partnership With Digital/Social ‘A Mouthful of Fearless’ Campaign & Contest

‘A Mouthful of Fearless’, the first activation campaign from the NBA’s new official mouthguard sponsor Shock Doctor, aims to showcase the league’s athletic talent and physical play while simultaneously driving awareness for protective benefits of mouthguards in basketball.   The initiative, which spans digital and social content pieces and a fan contest, is fronted by… Continue reading Shock Doctor Leverages NBA Partnership With Digital/Social ‘A Mouthful of Fearless’ Campaign & Contest