Robert Walters Recruits All Blacks/Black Fearns To Leverage NZRU Partnership Via ‘Find Your Incredible’ Campaign

Robert Walters New Zealand, the new official recruitment partner of the New Zealand Rugby Union, showed its support for the All Blacks and Black Ferns national teams by inviting players, clients and candidates to ‘Find Your Incredible’.   The integrated campaign, which rolled out across New Zealand and beyond from March 2023, is built around… Continue reading Robert Walters Recruits All Blacks/Black Fearns To Leverage NZRU Partnership Via ‘Find Your Incredible’ Campaign

NZRFU Black Ferns Iconised In Adidas Kit Launch Campaign For 2022 Women’s Rugby World Cup

Challenged to celebrate the New Zealand Rugby Union (NZRU) women’s national team – The Black Ferns – and promote Adidas new tournament kit launch in the lead up to the 2021 Rugby World Cup, agency Augusto created an integrated, multi-strand campaign in harness with the ‘Dream Girls Art Collective’.   With New Zealand acting as… Continue reading NZRFU Black Ferns Iconised In Adidas Kit Launch Campaign For 2022 Women’s Rugby World Cup

New Zealand Rugby Asks The Nation To Get Behind The Women’s Team In ‘Like A Black Fern’ Campaign

New Zealand Rugby rolled out a Black Ferns brand building campaign to generate support for the women spearheaded the country’s national game ahead of the delayed

Adidas Team Up With Parley For The Oceans To Launch New ‘Primeblue’ All Blacks & Black Ferns Jersey

A new eco-led campaign from Adidas, launched on 17 August, saw the German sportswear giant debut the new All Blacks / Black Fearns rugby kit in partnership with environmental organisation Parley.   The initiative was based on insight that while the famous black jersey is a symbol of pride for New Zealanders, there’s one thing… Continue reading Adidas Team Up With Parley For The Oceans To Launch New ‘Primeblue’ All Blacks & Black Ferns Jersey

AIG’s Global ‘Effort Is Effort’ Activates NZR Tie-Up & Champions Equality, Diversity & Commitment

Ahead of both the dual clash against Australia (in Sydney and Auckalnd) and marking the month countdown to the World Cup sevens kick-off, New Zealand Rugby Union’s primary partner AIG launched a global campaign starring both the All Blacks and the Black Ferns called ‘Effort Is Effort’ championing commitment, teamwork, diversity and equality.   The… Continue reading AIG’s Global ‘Effort Is Effort’ Activates NZR Tie-Up & Champions Equality, Diversity & Commitment