The start of October saw Skechers launch a new campaign in India, called ‘Go Like Never Before’ fronted by Indian actor Siddhant Chaturvedi. The sports and lifestyle brand campaign, created by Leo Burnett India, runs exclusively in the Indian market and focuses on messages about the importance of running as a sport to remain… Continue reading Skechers India Launches Chaturvedi Fronted, Covid-Linked ‘Go Like Never Before’ Campaign
Tag: Skechers
Skechers/Puma Troll Nike’s Zion Shoe Disintegration Via ‘Just Blew It’ & ‘Wouldn’t Have Happened’ Posts
Following the week’s big injury to top college basketball super star Zion Williams seemingly caused by his Nike PG 2.5 sneaker splitting apart so publicly on court during the year’s highest profile NCAA hoops game between Duke and North Carolina, Zion's shoe: destroyedpic.twitter.com/LqQ2te0Jay — SportsCenter (@SportsCenter) February 21, 2019 sportswear rivals such as… Continue reading Skechers/Puma Troll Nike’s Zion Shoe Disintegration Via ‘Just Blew It’ & ‘Wouldn’t Have Happened’ Posts
Sketchers Singapore DLT-A Integrated Campaign Led By A OOH 3D Holographic Display
A first-of-its kind urban transport sited holographic display marked the launch of Skechers’ new DLT-A footwear collection in Singapore. A three-dimensional shoe, as worn by South Korean brand ambassador and hip-hop star Zico in the accompanying television commercial was, re-created in mid-air 3D (with Moove media) in a Skechers DLT-A holographic display at… Continue reading Sketchers Singapore DLT-A Integrated Campaign Led By A OOH 3D Holographic Display
MLB Refreshes #This With Humour-Led 2016 Opening Day Spots Featuring Its Brightest Young Stars
Helping leverage baseball fever, the Major League baseball (MLB) is extending its multi-platform, season-long #This campaign (see previous case study) for the 2016 Opening Day with a fresh approach boosted by star-powered spots and light-hearted humour The new creative – featuring the brightest young stars such as Mike Trout, Bryce Harper, Felix Hernandez, Giancarlo… Continue reading MLB Refreshes #This With Humour-Led 2016 Opening Day Spots Featuring Its Brightest Young Stars