With the UK still largely in lockdown, England Rugby automotive sponsor Mitsubishi Motors sought to reinforce its reputation for up-skilling and supporting rugby volunteers through its ‘Volunteer Recognition Program’ by surprising five volunteer coaches with a surprise masterclass from England Head Coach Eddie Jones. Working with sport and entertainment agency Engine, Jones tuned in… Continue reading Mitsubishi Leverages England Rugby Rights Via Eddie Jones’ Zoom Call Coaching Masterclass
Tag: Mitsubishi Motors UK
England Rugby Sponsor Mitsubishi Launches Film Focusing Smart Thinking & Player Preparation
The latest activation phase of Mitsubishi Motors’ Rugby partnership revolves around a film exploring how England Rugby players prepare for games with a focus on smart on-field decision making. The spot from the RFU’s Official Performance Partner features current forward stars Maro Itoje, Courtney Lawes and Mako Vunipola and it aims to showcase some… Continue reading England Rugby Sponsor Mitsubishi Launches Film Focusing Smart Thinking & Player Preparation
RFU Performance Partner Mitsubishi Motors & Dylan Hartley Launch ‘Volunteer Of The Year’ Awards
January, as rugby interest begins to turn towards the Six Nations, England Rugby’s official performance partner Mitsubishi Motors UK teams up with the RFU to launch the Mitsubishi Motors Volunteer of the Year Awards. The initiative aims to encourage as many grassroots rugby clubs around England to nominate the volunteers from their clubs to receive… Continue reading RFU Performance Partner Mitsubishi Motors & Dylan Hartley Launch ‘Volunteer Of The Year’ Awards
Mitsubishi Leverages RFU Autumn Matches Via Hartley ‘Intelligent Motion’ Wind Tunnel Skills Challenge
Mitsubishi Motors UK, the Official Performance Partner to England Rugby, leveraged its RFU rights and its ambassador deal with Dylan Hartley to launch its latest ‘Intelligent Motion’ campaign. The initiative, launched ahead of the upcoming Old Mutual Wealth Series games, was spearheaded by a stunt that saw the auto brand put England Rugby captain… Continue reading Mitsubishi Leverages RFU Autumn Matches Via Hartley ‘Intelligent Motion’ Wind Tunnel Skills Challenge
