Cadbury Australia, a proud supporter of the Matildas, highlighted its commitment to Soccer Australia and women’s sport ahead of the FIFA 2023 Women’s World Cup with a kick-off campaign called ‘Cheer and a Half’ which aims to help fans celebrate female athletes – young amateurs and elite professionals – in all the ways the world’s… Continue reading Cadbury, Wavemaker & Ogilvy Launch Campaign In Support Of The Matildas & Women’s Sport
Tag: Matildas
Sam Keer & Dylan Alcott Front Powerade Australia’s ‘Sweat It Out’ Active Water Campaign
Coca-Cola sports drink Powerade encouraged Australians to ‘Sweat It Out’ in a new campaign promoting Powerade ION4 Active Water fronted by soccer stars Sam Kerr and cross code Paralympian Dylan Alcott. The Australian women’s national football team skipper and Chelsea striker and the Australian wheelchair basketballer and wheelchair tennis player star in an integrated… Continue reading Sam Keer & Dylan Alcott Front Powerade Australia’s ‘Sweat It Out’ Active Water Campaign
Football Australia Sponsor Hyundai Mirrors Men’s FIFA World Cup Work Via Matilda’s ‘Thank You Letters’
As the Matildas, Australia’s women’s national team, head off to the FIFA Women’s World Cup in France, Football Federation Australia sponsor Hyundai Australia leveraged its rights with the launch of an emotional ‘Thank You Letters’ campaign. The initiative follows on from a 2018 World Cup Socceroos’ ‘Thank You Letters’ campaign (see case study) and… Continue reading Football Australia Sponsor Hyundai Mirrors Men’s FIFA World Cup Work Via Matilda’s ‘Thank You Letters’
