For its fourth year as a Corporate Partner of NCAA March Madness, Nissan aims to ensure everyone knows that ‘It’s Madness Season’ with a campaign that drives the tournament’s joyful mayhem – from the mascots and the fans, to the players and the official Nissan vehicles – all over the place. Based on the insight… Continue reading Nissan Wants Everyone, Everywhere To Know ‘It’s Madness Season’
Tag: Lime Studios
Comcast ‘Powering Possibilities’ B2B Campaign Leverages The Players Championships Sponsorship Via Morikawa Fronted ‘Impossible Shot’
Comcast Business, an official partner of The Players Championships, takes the brand and its target C-Suite demographic out of the boardroom and onto the links in a campaign called ‘Powering Possibilities’ starring two-time major champion and 2021 ‘Comcast Business Tour Top 10’ winner Collin Morikawa. Activating its rights package in its inaugural year as an… Continue reading Comcast ‘Powering Possibilities’ B2B Campaign Leverages The Players Championships Sponsorship Via Morikawa Fronted ‘Impossible Shot’
‘Kevin Durant Superfans’ Hold Court In Spot Promoting NBA Top Shot’s NFTs
An oddball game of hoops fandom one-upmanship featuring NBA super star Kevin Durant’s biggest fans is the anchor content piece for a mid-January campaign promoting NBA Top Shot‘s selection of NFTs and digital collectibles – including its KD Starter Pack which features four NFTs. The US campaign dropped on 19 January across connected TV,… Continue reading ‘Kevin Durant Superfans’ Hold Court In Spot Promoting NBA Top Shot’s NFTs
