Comcast Business, an official partner of The Players Championships, takes the brand and its target C-Suite demographic out of the boardroom and onto the links in a campaign called ‘Powering Possibilities’ starring two-time major champion and 2021 ‘Comcast Business Tour Top 10’ winner Collin Morikawa. Activating its rights package in its inaugural year as an… Continue reading Comcast ‘Powering Possibilities’ B2B Campaign Leverages The Players Championships Sponsorship Via Morikawa Fronted ‘Impossible Shot’
Tag: The Players Championship
SERVPRO Activates PGA Tour & LPGA Partnerships Via ‘Mulligan’ Campaign Full Of Golfing Disasters & Do-overs
In Mid-March, SERVPRO activated its partnerships with the PGA TOUR and LPGA through a golf themed campaign created with agency BUNTIN called ‘Mulligan’. The cleansing and restoration company worked with the Nashville-based agency to create a comic, multi-spot campaign built around the unofficial golf tradition of the ‘mulligan’ – a frequently played, one do-over per… Continue reading SERVPRO Activates PGA Tour & LPGA Partnerships Via ‘Mulligan’ Campaign Full Of Golfing Disasters & Do-overs
Morgan Stanley Activates ‘Eagles For Impact’ Literacy Challenge At THE PLAYERS Championship
Leveraging its partnerships rights at 2021’s THE PLAYERS Championship, Morgan Stanley has again launched its ‘Eagles For Impact’ literacy focused activation challenge for the pros themselves. The player challenge campaign will see the banking giant donate $5000 (equivalent of 1500 books) to Book Trust – a US non-profit charity supporting youth literacy – for… Continue reading Morgan Stanley Activates ‘Eagles For Impact’ Literacy Challenge At THE PLAYERS Championship
