Sky Sports Celebrates ‘Greatest Show On Earth’ Via Ad Starring Some Of World Sport’s Top Stars

A late July ‘The Greatest Show On Earth’ brand campaign from sports broadcaster Sky Sports – timed to debut ahead of the 2023/24 Premier League Season – features some of the biggest names from the world’s biggest sports including Jack Grealish, Erling Haaland, Lewis Hamilton, Lauren James, Emma Raducanu, Jon Rahm, Ben Stokes, Ella Toone… Continue reading Sky Sports Celebrates ‘Greatest Show On Earth’ Via Ad Starring Some Of World Sport’s Top Stars

CALM Spotlights ‘Unseen Signals’ In Powerful Mental Health Campaign Featuring Lioness Fran Kirby

Campaign Against Living Miserably (CALM) leveraged the FIFA 2023 World Cup and spiking interest around the England National Women’s Team through a national campaign called ‘Unseen Signals’ tackling the rising rate of suicide in women under 25 fronted by England Lioness and CALM ambassador Fran Kirby.   ONS data shows that every two days, one… Continue reading CALM Spotlights ‘Unseen Signals’ In Powerful Mental Health Campaign Featuring Lioness Fran Kirby

ITV Kicks Off FIFA 2023 Women’s World Cup 2023 With ‘The Pride Has Arrived’ Promo

UK commercial TV network ITV kicked off its promotion for the FIFA 2023 Women’s World Cup 2023 with an integrated and inspirational campaign called ‘’The Pride Has Arrived’ which promoted its tournament coverage by comparing the England squad with real lionesses.   Developed by ITV Creative and creative team Bailey & Joaquin, the film rolled… Continue reading ITV Kicks Off FIFA 2023 Women’s World Cup 2023 With ‘The Pride Has Arrived’ Promo

Sky Sports Promotes New F1 Season With Neon Vegas Rollercoaster ‘Enjoy The Ride’

As cars are unveiled and engines begin to rev for the start of the Formula 1 (F1) season in March, Sky Sports teamed up with in-house agency Sky Creative to develop a promotional campaign spearheaded by an exhilarating spot featuring a fantasy racing rollercoaster called ‘Enjoy The Ride’.   Leveraging the 2023 season’s inaugural Las… Continue reading Sky Sports Promotes New F1 Season With Neon Vegas Rollercoaster ‘Enjoy The Ride’

Kiyan Prince Foundation & EA Sports FIFA 21 Team Up For ‘Long Live The Prince’ Anti-Knife Crime Campaign

Football prodigy Kiyan Prince is brought back to virtual life in powerful and groundbreaking anti-knife crime campaign by Kiyan Prince Foundation, EA Sports FIFA 21, Match Attax, Adidas, JD and agency Engine.   Territory: UK   Agency: Engine     Objectives   Launched to mark the 15th anniversary of the 15-year-old Queens Park Rangers player’s… Continue reading Kiyan Prince Foundation & EA Sports FIFA 21 Team Up For ‘Long Live The Prince’ Anti-Knife Crime Campaign