ESPN & Justin Bieber Celebrate The Return Of Broadcaster’s Iconic NHL Theme Via Mini Documentary

As part of its multi-phase promotional campaign for the new NHL 2021/2 season, ESPN teamed up with hockey fanatic Justin Bieber to launch a mini documentary about the return of the sports broadcaster’s famous theme song.   Marking the Disney-owned channel’s decision to bring back Bob Christianson’s iconic NHL theme tune after 17 years, music… Continue reading ESPN & Justin Bieber Celebrate The Return Of Broadcaster’s Iconic NHL Theme Via Mini Documentary

Paddy Power Releases Documentary Series Promoting Its CONIFA World Football Cup Sponsorship

The whole world knows that Russia 2018 kicks-off on 14 June, but fewer football fans know a rival World Cup is coming to London this summer.   CONIFA, the organisation representing teams outside of FIFA’s international elite, is holding its own World Football Cup in London and it has teamed up with Paddy Power to promote and… Continue reading Paddy Power Releases Documentary Series Promoting Its CONIFA World Football Cup Sponsorship

Visa Activates NFL Draft Via 4-Candidate VR/360 Docu-Style Short Film Series

NFL payments partner Visa is the latest sport sponsor to front its activation with virtual reality in the form of a behind-the-scenes series leveraging the NFL Draft.   Visa’s 360-degree documentary style films are fronted by four leading draft candidates and offer exclusive footage and insights into their own approach to the game and to… Continue reading Visa Activates NFL Draft Via 4-Candidate VR/360 Docu-Style Short Film Series

Samsung Olympic Docu-Short Showcases Four Unknowns’ Path To Rio 2016

Samsung, the IOC’s worldwide Olympic partner in the ‘wireless communications equipment’ category, has teamed up with Academy Award winning director Morgan Neville for an inspiring documentary about four unknown Olympic hopefuls called ‘A Fighting Chance’.   The film short tells the uplifting story of four little known athletes and their quest to beat the odds… Continue reading Samsung Olympic Docu-Short Showcases Four Unknowns’ Path To Rio 2016