Fans of Adam Sandler’s 1996 sports comedy film ‘Happy Gilmore’ will know that (fictional) golf legend Derick ‘Chubbs’ Peterson’s peak playing days are behind him thanks to an alligator biting off his hand, but the Carl Weathers character continues to offer his golfing expertise in a comic February campaign for PGA TOUR Superstore. Created in… Continue reading Derick ‘Chubbs’ Peterson Helps Golfers Find A Happy Place In PGA TOUR Superstore Campaign
Tag: Cable
Ally Bank ‘Watch the Game, Change the Game’ Pledges Sports Gender Equality On Title IX Anniversary
US based Fintech brand Ally Bank promoted its new pledge to boost support for women’s sports by promising male/female equal gender sports investment through a new campaign called ‘Watch The Game, Change The Game’ which aired on broadcast, cable, connected TV, plus on digital and social channels. Launched in late June on the 50th… Continue reading Ally Bank ‘Watch the Game, Change the Game’ Pledges Sports Gender Equality On Title IX Anniversary
Sky Sport ‘Sports Gets Back Up’ Asks Kiwi Fans To Keep The Faith For The Return Of Live Action
A mid May ‘Sports Gets Back Up’ campaign from Sky Sports in New Zealand builds excitement around the imminent return of live action to Kiwi living rooms. Developed in harness with agency DDB New Zealand as the lockdown in New Zealand eases off and Kiwis prepare for the return of sport, the campaign is… Continue reading Sky Sport ‘Sports Gets Back Up’ Asks Kiwi Fans To Keep The Faith For The Return Of Live Action
