Derick ‘Chubbs’ Peterson Helps Golfers Find A Happy Place In PGA TOUR Superstore Campaign

Fans of Adam Sandler’s 1996 sports comedy film ‘Happy Gilmore’ will know that (fictional) golf legend Derick ‘Chubbs’ Peterson’s peak playing days are behind him thanks to an alligator biting off his hand, but the Carl Weathers character continues to offer his golfing expertise in a comic February campaign for PGA TOUR Superstore.   Created in… Continue reading Derick ‘Chubbs’ Peterson Helps Golfers Find A Happy Place In PGA TOUR Superstore Campaign

NFL Stars Team Up With RealTruck For ‘The Trucket List’ Veterans Dream Truck Surprise Gifts

US manufacturer and online retailer of aftermarket truck parts RealTruck teamed up with a trio of NFL super stars to honour the player’s veteran hometown heroes by surprising them with a dream truck.   Part of a market initiative called ‘The Trucket List’, RealTruck teamed up with agency Tombras for a three-episode giveaway series with… Continue reading NFL Stars Team Up With RealTruck For ‘The Trucket List’ Veterans Dream Truck Surprise Gifts

Orangetheory Fitness’ ‘Newvember’ Campaign Aims To Alleviate The Fears Still Keeping people From the Gym

Orangetheory Fitness (OTF) launched a ‘Newvember’ membership push with a campaign designed to solidify its membership numbers by drawing on the key insight that ‘the enemy for OTF is self-doubt’.   Kicking off on 1 November, ‘Newvember’ is a month-long, digitally-led initiative aimed at making those who are hesitant about returning to the gym to… Continue reading Orangetheory Fitness’ ‘Newvember’ Campaign Aims To Alleviate The Fears Still Keeping people From the Gym

PGA Tour Superstore Ad ‘Scorecards’ Marks Us Open & Father’s Day With Dad/Son Match Memories

Leveraging Father’s Day and spiking golf interest around the 2021 US Open, 17 June saw PGA Tour Superstore roll out a touching new national spot across the USA built around a touching father-and-son story.   The ‘Scorecards’ campaign’s hero commercial, which was conceived by Knoxville-based creative agency Tombras, produced by Greenpoint Pictures and directed by… Continue reading PGA Tour Superstore Ad ‘Scorecards’ Marks Us Open & Father’s Day With Dad/Son Match Memories