NFL Stars Team Up With RealTruck For ‘The Trucket List’ Veterans Dream Truck Surprise Gifts

US manufacturer and online retailer of aftermarket truck parts RealTruck teamed up with a trio of NFL super stars to honour the player’s veteran hometown heroes by surprising them with a dream truck.   Part of a market initiative called ‘The Trucket List’, RealTruck teamed up with agency Tombras for a three-episode giveaway series with… Continue reading NFL Stars Team Up With RealTruck For ‘The Trucket List’ Veterans Dream Truck Surprise Gifts

Adidas Continues To Consolidate Creative Brand Position Via ‘Create Positivity’ Campaign

A slew of sports stars from the Adidas endorser stable feature in the sportswear giant’s latest creativity-themed campaign urging consumers to call their own shots.   This athlete ambassador led, all-singing and all-dancing ad, set to Kid Cudi’s ‘Surfin’ track (featuring Pharrell Williams|) is a typically positive and energetic summer spot and continues the brand’s… Continue reading Adidas Continues To Consolidate Creative Brand Position Via ‘Create Positivity’ Campaign