US based Fintech brand Ally Bank promoted its new pledge to boost support for women’s sports by promising male/female equal gender sports investment through a new campaign called ‘Watch The Game, Change The Game’ which aired on broadcast, cable, connected TV, plus on digital and social channels. Launched in late June on the 50th… Continue reading Ally Bank ‘Watch the Game, Change the Game’ Pledges Sports Gender Equality On Title IX Anniversary
Tag: FinTech
Great For The Good – CRED & Indian Premier League (IPL)
Activating its official IPL sponsorship around the 2021 season – which ended up running from April through to October – payments partner and online credit card payments brand CRED launched a multi-strand activation programme spearheaded by a comic through-the-line campaign called ‘Great For The Good’ fronted by a set of comic commercial featuring actor Jim… Continue reading Great For The Good – CRED & Indian Premier League (IPL)
‘Let’s Gooo’ Film Launches QNTMPAY’s ‘Make Your Move’ Activation Of New McLaren Racing F1 Partnership
A new ‘Let’s Gooo’ online video activates new digital bank QNTMPAY’s new partnership with the Formula One team McLaren Racing and highlights some of the benefits of its proposition built around ‘speed’, ‘rewards’, ‘security’ and ‘convenience’ and ‘putting you in the driver’s seat’. QNTMPAYxMCLAREN from The Space Between on Vimeo. The season-opener campaign’s… Continue reading ‘Let’s Gooo’ Film Launches QNTMPAY’s ‘Make Your Move’ Activation Of New McLaren Racing F1 Partnership
