Dallas Cowboys Favourite Player AR Selfie Booth A Standout Tech Feature In Enhanced 5G Stadium

Fans arriving at the Dallas Cowboys giant, high-tech AT&T Stadium for the first games of the new NFL 2019/20 season are invited to try an innovative new photo kiosk featuring the latest picture technology.   Unveiled at the start of the new season at the home win over the New York Giants, the fresh take… Continue reading Dallas Cowboys Favourite Player AR Selfie Booth A Standout Tech Feature In Enhanced 5G Stadium

Heineken RWC Launch Party Transforms Somerset House Into Virtual Stadium

Heineken’s live launch of its Rugby World Cup 2015 campaign used 3D digital projection to light up London’s stunning Somerset House and turn it into a ‘virtual’ rugby stadium.   Dynamic rugby stadium images, in Heineken’s signature green brand colour, were projected on to the walls of the historic building.   The projection was initiated… Continue reading Heineken RWC Launch Party Transforms Somerset House Into Virtual Stadium

Big Game’s Big Easy Bud Light Super Bowl Hotel Experience

Few sponsors are more ambitious in their activation at the Super Bowl than Bud Light and much of this year’s Big Game campaign revolves around its takeover of the Wyndham Riverfront Hotel in New Orleans as the Bud Light Hotel.   As well as the naming rebrand, all 200 rooms were stocked with Bud light… Continue reading Big Game’s Big Easy Bud Light Super Bowl Hotel Experience