Chipotle Mexican Grill, an official partner of US Soccer’s men’s and women’s teams leveraged its USWNT tie-up around the FIFA 2023 Women’s World Cup through the latest iteration of its ‘Real Ingredients for Real Athletes’ campaign starring striker Sophia Smith. Created in partnership with agencies Paragon Marketing and Venables Bell + Partners (VB+P), the… Continue reading Chipotle & USWNT’s S Smith Expand ‘Real Ingredients 4 Real Athletes’ For Women’s World Cup
Tag: Sophia Smith
Nike ‘What The Football’ Women’s World Cup Work Spotlights Stars Whose Attitude & Skills Inspire
On 17 July, ahead of the start of the FIFA 2023 Women’s World Cup, sportswear behemoth Nike launched a campaign called ‘What The Football’ which shined a spotlight on a group of athlete ambassador female footballers from around the world who are revolutionizing the sport and inspiring millions through their skills and athleticism. Developed… Continue reading Nike ‘What The Football’ Women’s World Cup Work Spotlights Stars Whose Attitude & Skills Inspire
Nike Takes A Wrecking Ball To A Parked Bus For New NWSL Season ‘This Is Our Beautiful Game’ Campaign
In its first campaign for the National Women’s Soccer League (NWSL), partner Nike smashes a wrecking ball into the side of a bus to bring to life the league’s commitment to attacking football. Playing on the ‘park the bus’ soccer cliché used to describe defensive tactics, the campaign seeks to champion the idea that… Continue reading Nike Takes A Wrecking Ball To A Parked Bus For New NWSL Season ‘This Is Our Beautiful Game’ Campaign
