Chipotle & USWNT’s S Smith Expand ‘Real Ingredients 4 Real Athletes’ For Women’s World Cup

Chipotle Mexican Grill, an official partner of US Soccer’s men’s and women’s teams leveraged its USWNT tie-up around the FIFA 2023 Women’s World Cup through the latest iteration of its ‘Real Ingredients for Real Athletes’ campaign starring striker Sophia Smith.   Created in partnership with agencies Paragon Marketing and Venables Bell + Partners (VB+P), the… Continue reading Chipotle & USWNT’s S Smith Expand ‘Real Ingredients 4 Real Athletes’ For Women’s World Cup

NHL Player Playoff Beards Transformed Into Menu Items In McDonald’s Canada Campaign

Launched during the first all-Canadian 20 May game of the 2021 NHL Stanley Cup playoffs between the Montreal Canadiens and the Toronto Maple Leafs, an integrated campaign from McDonald’s Canada links the league’s tradition for players growing beards for luck during the playoffs to the chain’s famous food and drink offerings.   Led by a… Continue reading NHL Player Playoff Beards Transformed Into Menu Items In McDonald’s Canada Campaign