Visa’s Immersive ‘Visa Freestyler’ Gaming Experience Celebrates FIFA 2023 Women’s World Cup

Visa created an immersive, pixel stream, mobile gaming experience called ‘Visa Freestyler’ to celebrating women’s football and enhance its FIFA 2023 Women’s World Cup global activation programme.   Developed in harness with Sydney based creative studio T&DA, ‘Visa Freestyler’ is an interactive football juggling/keepy-uppy game: powered by Meta’s Infinite Window technology, it provides a fun… Continue reading Visa’s Immersive ‘Visa Freestyler’ Gaming Experience Celebrates FIFA 2023 Women’s World Cup

Great For The Good – CRED & Indian Premier League (IPL)

Activating its official IPL sponsorship around the 2021 season – which ended up running from April through to October – payments partner and online credit card payments brand CRED launched a multi-strand activation programme spearheaded by a comic through-the-line campaign called ‘Great For The Good’ fronted by a set of comic commercial featuring actor Jim… Continue reading Great For The Good – CRED & Indian Premier League (IPL)

With Grind, Ice Baths, Grit & Determination Visa Salutes The USWNT Via ‘One Nation One Team’

Launched as the US Women’s National Team kicked-off its France 2019 journey against Thailand, the #OneNationOneTeam campaign shines the spotlight on some of the more gruelling and challenging moments the players have endured to get to where they are today.   The campaign, which activates Visa’s new five year US Soccer Federation sponsorship and which… Continue reading With Grind, Ice Baths, Grit & Determination Visa Salutes The USWNT Via ‘One Nation One Team’

Visa ‘One Moment Can Change The Game’ Activates FIFA France 2019 Women’s World Cup

Early May saw Visa unveil its global ‘One Moment Can Change the Game’ France 2019 marketing campaign which focuses on empowerment and acceptance and is based around the meaningful moments women are creating on and off the pitch (from stadiums to start-ups) and how these can influence the next generation.   As the Official Payment Services… Continue reading Visa ‘One Moment Can Change The Game’ Activates FIFA France 2019 Women’s World Cup