Netball Australia principal partner Suncorp rolled out the latest wave of its ‘Team Girls’ activation platform on 18 March with a campaign called ‘For Every Girl’s Endgame’ that celebrates all the various way that girls can ‘win’ through netball. The latest wave of work in the Australian financial brand’s ‘Team Girls: Endgame’ platforms, developed… Continue reading Suncorp’s Netball Australia ‘Endgame’ Campaign Encourage Girls To Define Success
Tag: Netball Australia
Woolworths & Komo Tech Build Gaming Hub To Help Aussie Netball Kids ‘Pick Fresh, Play Fresh’
Woolworths activated its partnership with Netball Australia in March through an initiative called ‘Pick Fresh, Play Fresh’ based around a digital engagement hub with interactive gaming-style experiences aimed at educating young Aussie netballers about the role of nutrition in sport. The online bug uses familiar gaming visuals and concepts – including ‘like badges’, personalised… Continue reading Woolworths & Komo Tech Build Gaming Hub To Help Aussie Netball Kids ‘Pick Fresh, Play Fresh’
Suncorp’s Reinforces Commitment To Netball Australia Via One Family’s Story In ‘The Drive’
A new Suncorp activation called ‘The Drive’, created in harness with agency Leo Burnett, reinforces the brand’s commitment to Netball Australia in particular and women’s sport in general. Launched on 28 April, the spearhead spot is called ‘The Drive’ and the a 90-second film ran across Australian TV and brand and rights owner online… Continue reading Suncorp’s Reinforces Commitment To Netball Australia Via One Family’s Story In ‘The Drive’
Bus Tour – Woolworths & AFL/Netball Australia/Cricket Australia/Surf Australia
Through 2019 and 2020 Woolworths ran an engaging bus tour activation concept in Australia promoting healthy eating amongst kids through community sport which leveraged the retailer’s official sponsorships of the Australian Football League (AFL), Cricket Australia (CA), Netball Australia (NA) and Surfing Australia (SA). Territory: Australia Agency: TLA Objectives The… Continue reading Bus Tour – Woolworths & AFL/Netball Australia/Cricket Australia/Surf Australia
Decibel Meter/Bushfire Relief Charity Match – Origin Energy & Netball Australia
Together with Netball Australia and Origin Energy, we implemented a live decibel meter to engage directly with fans. Territory: Australia Agency: TLA Objectives In February 2020 Origin Energy, as part of its nationwide commitment to help local communities thrive, penned a three-year partnership with Netball Australia which supported netball in… Continue reading Decibel Meter/Bushfire Relief Charity Match – Origin Energy & Netball Australia
Netball Australia Backer Samsung Kicks Off ‘Back in the Game’ Series With ‘Call To Arms’ Launch Spot
Samsung Electronics Australia leveraged its partnership with Netball Australia through a new campaign called ‘Back in the Game’: this content and experience series was developed in harness with the sport’s governing body and a set of athlete ambassadors and it aims to empower and motivate Australian women to defy the daily barriers that stand between… Continue reading Netball Australia Backer Samsung Kicks Off ‘Back in the Game’ Series With ‘Call To Arms’ Launch Spot
Former Australian Netball Captain Layton Fronts New Samsung Campaign Leveraging Gold Coast 2018
Samsung Electronics Australia has rolled out a new campaign, ‘The Ad I Was Supposed To Make’, that stars former Australian Netball captain and Samsung Ambassador Sharni Layton and which leverages heightened interest in the team, in netball and in Australian sport surrounding the 2018 Commonwealth Games. The creative explores an Australian sporting story of… Continue reading Former Australian Netball Captain Layton Fronts New Samsung Campaign Leveraging Gold Coast 2018
