Woolworths activated its partnership with Netball Australia in March through an initiative called ‘Pick Fresh, Play Fresh’ based around a digital engagement hub with interactive gaming-style experiences aimed at educating young Aussie netballers about the role of nutrition in sport. The online bug uses familiar gaming visuals and concepts – including ‘like badges’, personalised… Continue reading Woolworths & Komo Tech Build Gaming Hub To Help Aussie Netball Kids ‘Pick Fresh, Play Fresh’
Tag: Suncorp Super Netball
Australian Netball Title Sponsor Suncorp’s ‘Team Girl’s’ Rallying Call To Keep Girls In Sport
May saw Suncorp release an emotive campaign called ‘Team Girls’ to act as a rallying cry to inspire Australian teen girls to stay in sport. The new marketing programme, developed in harness with agency Leo Burnett Melbourne, gives a voice to 38 teenage Australians: a confidence rallying call. Echoing sports motivational traditions and… Continue reading Australian Netball Title Sponsor Suncorp’s ‘Team Girl’s’ Rallying Call To Keep Girls In Sport
