US media giant NBCUniversal chose to use its NFL broadcasting rights to gear up for its 2024 Summer Olympics in Paris through an integrated ad and logo reveal campaign fronted by none other than Paris (Hilton). An in-house team linked with Hilton’s own 11:11 Media to create and promote a promotional campaign spearheaded by… Continue reading NBCU Kicks Off Paris 2024 Summer Olympics Campaign With Paris Hilton Fronted Promo
Tag: NBC Sports
NHL/NBC Sports Willy Wonka Style Chocolate ‘Bracket Bar’ Playoff Promotion
The NHL and its official broadcasters NBC Sports have allied on a campaign that blends banded chocolate bars with a Willy Wonka style competition to build awareness around the 2015 Stanley Cup playoffs. This initiative is a strand within the umbrella ‘Every Game. Every Night. Don’t Miss a Moment’ campaign The promotion is… Continue reading NHL/NBC Sports Willy Wonka Style Chocolate ‘Bracket Bar’ Playoff Promotion
NBC Sports’ Long Form ‘Face To Face With The Stanley Cup’ NHL Final Promo
NBC Sports is promoting its coverage of the 2015 NHL Stanley Cup with a spot showing just what happens when unsuspecting hockey fans come face-to-face with the Stanley Cup trophy. The reactions range from excitement and delight, stunned shock, jaw-dropping awe and even a few tears. This powerful fan-reaction film, narrated by Hollywood… Continue reading NBC Sports’ Long Form ‘Face To Face With The Stanley Cup’ NHL Final Promo
