For the 2021/22 season, Siemens leveraged its FC Bayern partnership through a socially responsible video series called #Overcome which saw a team of seven celebrity ambassadors share their own stories about the biggest challenges of their lives and how they overcame them (spanning contemporary social topics) in order to inspire viewers and fans not to… Continue reading Overcome – Siemens & FC Bayern
Tag: Multinational Conglomerate
Samsung White Win ‘League Of Legends’ E-Sport Worlds
Sunday in Seoul saw 40,000 fans fill the city’s soccer stadium (built for the 2002 World Cup) and around 1.5m tuned in on TV to watch Samsung White win the League Of Legends World Championship. The raucous crowd screamed and cheered at huge live screens showing the five players on the victorious team, sat… Continue reading Samsung White Win ‘League Of Legends’ E-Sport Worlds