Samsung Australia and telecoms/entertainment giant Optus teamed up to support athletes at Tokyo 2020 through a ‘Performance Enhancing Music’ project based around creating uniquely personalised audio tracks scientifically designed to create the desired mental and physical response to help athletes to perform at their best. The scientifically developed music project, developed through agency CHE/Proximity… Continue reading Samsung/Optus Back Tokyo Ambassadors Via Personal Performance Enhancing Music
Tag: Mobile Phone
Beckham’s Ode To Joy Viral Is ‘Galaxy Note’ Perfect
A rare combination of physical and technical skill? Just luck? Or clever CGI? Judge for yourself after viewing Samsung’s new online film promoting its latest Galaxy Note and starring David Beckham. Part of its ongoing Olympic sponsorship activation, the new web video shows Beckham recreating the melody of Beethoven’s ‘Ode to Joy’… Continue reading Beckham’s Ode To Joy Viral Is ‘Galaxy Note’ Perfect
