‘Team Panasonic’ Athlete Journey Ads Front Winter Games ‘Forever Forward’ Progress & Inspiration North American Activation

Panasonic North America was one of the few IOC sponsors to activate around Beijing 2022 in the USA with as digital-first content series telling the stories of a set of its Winter Olympic ambassadors and their personal journeys to the peak of their sports.   Overcoming seemingly insurmountable challenges, finding new ways to compete at… Continue reading ‘Team Panasonic’ Athlete Journey Ads Front Winter Games ‘Forever Forward’ Progress & Inspiration North American Activation

Adobe Helps Hoops Fans #HackTheBracket Via March Madness Analytics Led Bracket Building Tool

Launched in early March as fans across the USA began filling out their brackets for the annual NCAA division 1 college basketball tournament, Adobe activated around the national obsession with an analytics based campaign aimed at helping fans ‘Hack the Bracket’.   The campaign is built on the insight that every year millions of hoops… Continue reading Adobe Helps Hoops Fans #HackTheBracket Via March Madness Analytics Led Bracket Building Tool