To bring a taste of Le Tour to amateur weekend riders in Dorking and to celebrate the auto brand’s 20-year tie-up with the Tour de France, sponsor Skoda surprised Sunday cyclists in the Surrey Hills with an unforgettable moment at the end of a regular climb with a full Le Tour stage finish experience. … Continue reading ŠKODA Offers Everyday UK Amateur Riders ‘A Taste Of Le Tour’ Via Surprise Sunday Ride Stunt
Tag: Le Tour
Skoda Launches Fantasy ‘Tour De France’ Online Game
The Skoda Fantasy Tour de France game, which went live three weeks before the 2014 race rolls into the Yorkshire Dales for its Grand Depart, offers fans a chance to build their own pro cycling team, tackle stages and try and win real prizes. Running along similar lines as the more familiar Fantasy Football… Continue reading Skoda Launches Fantasy ‘Tour De France’ Online Game
Tube Colours & Le Tour Yellow In TfL Poster Push
In France yellow is synonymous with the Tour de France, while in London its known as the colour of the Tube’s Circle Line – little surprise then that it features prominently in a colourful new poster-led campaign from Transport for London (TfL) designed to prepare the UK capital for the arrival of the world’s greatest… Continue reading Tube Colours & Le Tour Yellow In TfL Poster Push
