Campbell’s New NFL ‘Everyman All Star League’ Campaign Sees Endorsers Play Fantasy Football

A new Campbell’s Chunky Soup campaign, called ‘The Everyman All Star League’, leverages the 2016/17 football season and stars NFL players as everymen playing Fantasy Football in Drew Brees’ basement and drafting participating consumers into their teams.   The campaign, developed by agency Y&R New York, adopts a reverse approach to fantasy football in which… Continue reading Campbell’s New NFL ‘Everyman All Star League’ Campaign Sees Endorsers Play Fantasy Football

Skoda Launches Fantasy ‘Tour De France’ Online Game

The Skoda Fantasy Tour de France game, which went live three weeks before the 2014 race rolls into the Yorkshire Dales for its Grand Depart, offers fans a chance to build their own pro cycling team, tackle stages and try and win real prizes.   Running along similar lines as the more familiar Fantasy Football… Continue reading Skoda Launches Fantasy ‘Tour De France’ Online Game