Peleton’s ‘Do It For Yourself’ Multi-Channel German Campaign Promotes Brand & Bike+

A new integrated campaign in Germany from teched-up bike and fitness brand Peloton sees at-home fitness fanatics work up a sweat to promote the brand’s new Bike+.   Created by agency Kolle Rebbe, the campaign seeks to introduce the new bike’s functions and unique selling points to the German market following the brand’s launch in… Continue reading Peleton’s ‘Do It For Yourself’ Multi-Channel German Campaign Promotes Brand & Bike+

DAZN’s ‘#ALL41 – Thank You Dirk’ Salute To Dallas Mavericks Legend Dirk Nowitzki

To commemorate Dirk Nowitzki’s last home game of the season for the Dallas mavericks, sports broadcaster DAZN rolled out an online #ALL41 tribute campaign led by an emotional hero film.   The digital campaign, created in harness with creative Kolle Rebbe, features the player’s jersey number – 41- and a #ALL41 (all for one) play… Continue reading DAZN’s ‘#ALL41 – Thank You Dirk’ Salute To Dallas Mavericks Legend Dirk Nowitzki

Lufthansa’s DFB #Fanhansa Mocks English/German Rivalry For Euro 2016

German FA sponsor Lufthansa’s latest Euro 2016 ‘Everyone’s Fanhansa’ activity plays on the nation’s rivalry with England in the form of a comic commercial that sees two English supporters worried about lederhosen, sauerkraut, oompah bands and football defeats when delays see them switched to a Lufthansa flight.   The German airline, a long term partner… Continue reading Lufthansa’s DFB #Fanhansa Mocks English/German Rivalry For Euro 2016