In the first week of November Sports Illustrated launched a Snap Original Series called ‘Americas Best Sports Videos‘ with the objective of connecting with younger audiences through ‘America’s Best Sports Videos’ fronted by the publication’s Digital Content Host Ashley Nicole Moss. The Authentic Brands Group publication’s first initiative on Snapchat, the social series primarily… Continue reading Sports Illustrated Launches Snap Original UGC ‘America’s Best Sports Vidoes’ Series To Engage Gen Z
Tag: UGC
Marriott’s Skype-Led UGC #ReuniteMeWith RFU Comp
As the 6 Nations kicks-off Marriott is activating its RFU sponsorship via an innovative campaign with Skype – #ReuniteMeWith – that offers expat England rugby fans a chance to experience a live game at Twickenham Marriott, a ‘major supporter’ of England rugby, and agency MEC Access are working with Microsoft Advertising on a first-of-its… Continue reading Marriott’s Skype-Led UGC #ReuniteMeWith RFU Comp