Late July saw Sky Sports launch its first ever Hindi language promotion for its telecast of the upcoming England vs India Test series. Led by a 30-second hero spot, broadcast in both English and Hindi, include highlights from preview contests between the two countries, reaching as far back as 1932 The spearhead… Continue reading Sky Sports Rolls Out First Promotion In Hindi To Leverage ‘England V India’ Test Series
Tag: Test Cricket
Specsavers ‘Test Experts’ Activates ECB Test Sponsorship With A Unique Look Into Cricketers’ Eyes
Fronted by a trio of England cricket stars, eye care brand and retailer Specasavers launched its England Cricket Board (ECB) sponsorship with an inventive, high definition photo shoot showcasing elite sport’s incredible hand-to-eye co-ordination. Activating at the start of the Specsavers Test Series between England and India, Jos Buttler, Jonny Bairstow and Stuart Broad… Continue reading Specsavers ‘Test Experts’ Activates ECB Test Sponsorship With A Unique Look Into Cricketers’ Eyes
ASICS ‘FaceANation’ Activates Cricket Australia’s Ashes
The Ashes are here again and cricket fans can rejoice in the return of one of sport’s oldest international rivalries – England against Australia and ASICS, the kit supplier for 2013/14 Ashes hosts Cricket Australia, is rolling out a new ‘unite the country’ style campaign called ‘The Face A Nation’. The big idea behind… Continue reading ASICS ‘FaceANation’ Activates Cricket Australia’s Ashes
