Launched on 13 June as the 2018 FIFA World Cup got under way, Domino’s Uk launched a campaign fronted by former footballer Jimmy Bullard that aims to position the brand as offering the food of choice for Russia 2018. The campaign sees Bullard lament England’s previous World Cup failures: specifically reflecting on the retired… Continue reading Jimmy Bullard Laments Passed World Cup Failures In Domino’s ‘Staying at Home’ Russia 2018 Ambush
Tag: Jimmy Bullard
Carling’s ‘The Guv.nor: Pay Per Inch’ Euros Ambush Precedes Next Season’s Premier League Partnership
Carling teams up with former football stars Paul Ince and Jimmy Bullard for a UK spoof spot that reworks an iconic scene from The Godfather to spearhead its summer ‘Pay Per Inch’ promotion, leverage Euro 2016 excitement and ambush official UEFA beer rival Carlsberg. The initiative’s self-stated objective is to ensure fans maximise their… Continue reading Carling’s ‘The Guv.nor: Pay Per Inch’ Euros Ambush Precedes Next Season’s Premier League Partnership
Carling ‘Hoggy’ & ‘Shirt Amnesty’ Ambush Drives New EPL Season Anticipation
Carling is leveraging interest in the start of the new English Premier League season with an integrated, multi-phase campaign led by a mascot-themed TV spot and activated around stadiums through a kit swap initiative called #ShirtAmnesty. The initial warm-up spot features brand duo Dylan and Jon, regular Carling ad characters, starring in a commercial… Continue reading Carling ‘Hoggy’ & ‘Shirt Amnesty’ Ambush Drives New EPL Season Anticipation
