Be A Shot Maker – OPPO & ICC

In July 2019 Chinese smartphone maker OPPO activated its ICC Cricket World Cup 2019 sponsorship through the global ‘Be A Shot Maker’ campaign which sought to consolidate its position in South Asia and drive awareness in Europe and the Southern Hemisphere, built its brand awareness and launch a new handset and reinforce its camera/photography USP… Continue reading Be A Shot Maker – OPPO & ICC

Toyota & ECB Incentivise ‘New Ideas’ Competition To Extend ‘Better Cricket’

The second phase of ECB sponsor Toyota’s ‘Future Cricket’ project sees England stars help launch a competition incentivising fans to come up with innovative ideas on improving the game.   The England and Wales Cricket Board partner aims to encourage cricket lovers to come up with inventive and imaginative ways to make cricket better with… Continue reading Toyota & ECB Incentivise ‘New Ideas’ Competition To Extend ‘Better Cricket’

England Captains Launch ‘Yorkshire Tea Young Cricket Commentator of the Year’ Competition

Current and former England Test captains Alastair Cook and Michael launched ‘Yorkshire Tea National Cricket Week’ in early May by starting a search for the ‘Yorkshire Tea Young Cricket Commentator of the Year’.   The objective of this ECB sponsor branded competition run by school/community cricket charity Chance To Shine is to inspire the next… Continue reading England Captains Launch ‘Yorkshire Tea Young Cricket Commentator of the Year’ Competition