UEFA partner OPPO worked with agency Sid Lee and ambassador Ricardo Kaká to activate around the 2023 Champions League Final with a campaign called ‘Make Your Miracle’. The Chinese technology, telecoms and consumer electronics company rolled out a pre-, during- and post- match global campaign based around the idea that miracles don’t just happen,… Continue reading OPPO Leverages UEFA Tie-Up With Kaka Fronted ‘Make Your Miracle’ Champions League Final Campaign
Tag: OPPO
OPPO Invites Fans To Recreate UEFA CL Skills In #OPPOShadowSkills TikTok Challenge
UEFA partner OPPO leveraged its Champions League partnership through an interactive campaign on TikTok in November called #OPPOShadowSkills. Created by agency Sid Lee, which had been briefed to leverage the sponsorship by bringing to life the client’s new brand tagline ‘Inspiration Ahead’ and promoting its new OPPO Reno8. Sid Lee has taken to… Continue reading OPPO Invites Fans To Recreate UEFA CL Skills In #OPPOShadowSkills TikTok Challenge
Francesca Jones Leads OPPO Roland Garros/Wimbledon ‘Inspiration Ahead’ Campaign To Inspire A New Generation
To activate its partnerships with Roland Garros and Wimbledon, global technology and mobile company OPPO, created a 360-degree, multi-stage global campaign running through June and July which boosted brand and partnership awareness, highlighted key products and aimed to inspire the next generation of tennis fans. Created in harness with agency Sid Lee, the twin-tournament… Continue reading Francesca Jones Leads OPPO Roland Garros/Wimbledon ‘Inspiration Ahead’ Campaign To Inspire A New Generation
OPPO Combines Brand & Product Promo In Multi-Phase Wimbledon ‘Play With Heart’ Activation
Late June saw OPPO roll out its third activation programme as the official smartphone partner of Wimbledon which was collectively called ‘Play With Heart’ and which aimed to both boost global brand awareness and promote its new FIND X3 smartphone range through TV and online spots, onsite immersive experiences, pop-ups, competitions and a combined workshop… Continue reading OPPO Combines Brand & Product Promo In Multi-Phase Wimbledon ‘Play With Heart’ Activation
5G Video Call Between Tennis Rising Stars & Guy Forget Fronts OPPO’s French Open Activation
Leveraging its 2020 French Open rights, OPPO showcased its 5G offering when it empowered a group of rising tennis stars to connect with French tennis legend turned Roland-Garros administrator Guy Forget. The idea was to enable a group of junior tennis players who weren’t able to attend matches as this year’s French Open, due to… Continue reading 5G Video Call Between Tennis Rising Stars & Guy Forget Fronts OPPO’s French Open Activation
Be A Shot Maker – OPPO & ICC
In July 2019 Chinese smartphone maker OPPO activated its ICC Cricket World Cup 2019 sponsorship through the global ‘Be A Shot Maker’ campaign which sought to consolidate its position in South Asia and drive awareness in Europe and the Southern Hemisphere, built its brand awareness and launch a new handset and reinforce its camera/photography USP… Continue reading Be A Shot Maker – OPPO & ICC
ICC Partner OPPO’s Cricket World Cup Activation Asks What It Takes To Be A Shot Maker (& Plays ‘Billion Beats’)
Mid May saw the International Cricket Council (ICC) global partner OPPO leverage its rights around the 2019 World Cup through an integrated campaign called #BeAShotMaker. The Chinese based smart device brand initially teased its campaign socially The OPPO Reno launches with the ICC in the UK TOMORROW! Stay tuned to find out more… Continue reading ICC Partner OPPO’s Cricket World Cup Activation Asks What It Takes To Be A Shot Maker (& Plays ‘Billion Beats’)
