For the spearhead live launch event for its new FlyteFoam Fast Series, ASICS hosted a unique 60m sprint contest across the glass bridges high above London at the top of the iconic Tower Bridge. The sportswear brand transformed the bridge’s two panoramic high-level glass walkways into stylish sprint tracks to create an experience for a… Continue reading ASICS ‘Tower Bridge Glass Walkway Sprint’ & Global Spot Spearheads FlyteFoam Launch
Tag: Tower Bridge
GE, EDF, Innovision & Mayor Light Tower Bridge Rings
London’s famous Tower Bridge has become the first of the city’s major landmark’s to be turned into a heavyweight London 2012 architectural icon. With just one month to go before the start of the games, a huge set of Olympic rings were lit up by a spectacular new lighting system on the bridge.… Continue reading GE, EDF, Innovision & Mayor Light Tower Bridge Rings
