UEFA Europa League sponsor Enterprise Rent-A-Car seeks to give football fans what they want through ‘Thursday Night Football’: an integrated, multi-channel campaign focused on the various ways soccer supporters prepare for mid-week matches. This self-described ‘fan-first activity’ shines the spotlight on from London to Sevilla through a hero pan-European spot titled ‘All Roads Lead… Continue reading UEFA Sponsor Enterprise Rent-A-Car Celebrates How Fans Prepare For Mid-Week Games
Tag: Thursday Night Football
Amazon Prime Video NFL Thursday Night Football Promo Spoof’s Elongated ‘New Prime Ball’
Amazon’s Prime Video hyped its new NFL Thursday Night Football programming at the start of the new football season with a comic campaign based around a freakishly long ‘New Prime Ball’ which, err, won’t really be used in official league games. The promotional stunt, which was developed with agency Atlantic New York, introduced a… Continue reading Amazon Prime Video NFL Thursday Night Football Promo Spoof’s Elongated ‘New Prime Ball’
Amazon Prime Video Promotes Itself As ‘The Future of Football’ In Thursday Night Football Spot
Amazon Prime Video launched a ‘Thursday Night Football’ spot which puts the viewer right on the NFL sidelines, promotes its current simulcasts and lays the groundwork for its takeover of the NFL package in 2022. For the 2021/22 season Amazon Prime Video will take over from Fox to become the exclusive home of Thursday… Continue reading Amazon Prime Video Promotes Itself As ‘The Future of Football’ In Thursday Night Football Spot
Ahead Of New Season NFL Promotes Thursday Night Football Via ‘We’re All Rivals Here’
A new ‘We’re All Rivals’ campaign inspired by the new season’s Thursday Night Football match-ups (which are dominated by historic division rivalries), sees the NFL team up with real football fans across the USA to show the passion they have for their teams. The initiative, developed in harness with creative agency 72AndSunny Los Angeles… Continue reading Ahead Of New Season NFL Promotes Thursday Night Football Via ‘We’re All Rivals Here’
