Bud Light leveraged its NFL partnership at the start of the new football season through a campaign called ‘Easy To Sunday’ which featured salt-of-the-earth Americans preparing for traditional Sunday games in everyday situations – such as diners, parking lots and kitchens – and continued its push towards ‘old-school’ values and ‘classic’ Americana following the wicked… Continue reading Bud Light ‘Easy To Sunday’ Leverages New NFL Season & Continues Traditional Americana Reboot
Tag: Team Cans
Bud Light #KickoffBeers Aids Fans Cover Beer Cost & Celebrate NFL Season Via Ads, Packaging & NFTs
Bud Light, the official beer of the NFL, seeks to bring football fans closer to the game they love through a new season activation called ‘Kickoff Beers’ which spans creative, a refreshed range of limited-edition team packaging and a new NFT project. For NFL fans aged 21+, the ABInBev brand connects the start of… Continue reading Bud Light #KickoffBeers Aids Fans Cover Beer Cost & Celebrate NFL Season Via Ads, Packaging & NFTs
MLB Beer Brand Budweiser Enlists Artist-Fans To Design Baseball Team Custom Cans
Budweiser has teamed up with Major League Baseball (MLB) on a product personalisation project that invites a series of local artists to create designs inspired by their city to feature on the brand’s cans. The league’s official beer selected a local artist in several cities with MLB teams to create the designs for their… Continue reading MLB Beer Brand Budweiser Enlists Artist-Fans To Design Baseball Team Custom Cans
