Indian cola brand Thums Up, an official partner of the International Cricket Council (ICC), launched its activation programme ahead of the upcoming Men’s ODI World Cup in late July through an integrated initiative which asks a simple question – Will India Win? Titled ‘Thums Up Uthao, World Cup Jao / Pick Up Thums Up,… Continue reading Thums Up Starts ICC Men’s ODI World Cup Campaign Contest With Harsha Bhogle Asking ‘Will India Win?’
Tag: Packagaing
Bud Light #KickoffBeers Aids Fans Cover Beer Cost & Celebrate NFL Season Via Ads, Packaging & NFTs
Bud Light, the official beer of the NFL, seeks to bring football fans closer to the game they love through a new season activation called ‘Kickoff Beers’ which spans creative, a refreshed range of limited-edition team packaging and a new NFT project. For NFL fans aged 21+, the ABInBev brand connects the start of… Continue reading Bud Light #KickoffBeers Aids Fans Cover Beer Cost & Celebrate NFL Season Via Ads, Packaging & NFTs