Champions Ajax Melt Down Eredivisie Trophy To Create Stars To Share Success With Season Ticketholders

On 12 May new Dutch champions Ajax shared their latest league triumph with their fans who had been unable to come to the stadium all season via an initiative based around melting down the Eredivisie Trophy.   To mark the club’s 35th top flight championship, Ajax melted down the trophy top create 42,000 star mementos… Continue reading Champions Ajax Melt Down Eredivisie Trophy To Create Stars To Share Success With Season Ticketholders

Carlsberg’s Star-Studded Euro 2012 ‘Fan Academy’ Spot

  With amusing appearances by actor Brian Blessed, Ray Mears and former England full back and current youth team manager Stuart Pearce, Carlsberg has launching a star-studded patriotic UK campaign that also features Sir Bobby Charlton, Ian Wright and Des Lynam.   Leveraging its position as both the official beer of UEFA’s Euro 2012 and… Continue reading Carlsberg’s Star-Studded Euro 2012 ‘Fan Academy’ Spot