With The Open cancelled this summer, The R&A has teamed up with partner patrons HSBC and NTT DATA on a virtual tournament called ‘The Open For The Ages’ which will see the best golfers of the last 50 years battle it out for the Claret Jug at the home of golf. Objective: … Continue reading R&A, HSBC & NTT Data’s Virtual ‘The Open For The Ages’ With Top Golfers From Last 50 Years
Tag: St Andrews
MasterCard Open Activity Led By #HatsOffToTom Watson Tribute
MasterCard’s multi-strand activation around The Open Championships is led by an integrated salute to golf legend and brand ambassador Tom Watson – winner of no less than five claret jugs. This #HatsOffToTom phase of the payments giant’s Open activity trumpets his legacy as the 2015 Open marks the iconic golfer’s retirement (and aims to… Continue reading MasterCard Open Activity Led By #HatsOffToTom Watson Tribute
‘HSBC Hour’ Leverages The Open With Free Golf For Thousands Of Youngsters
HSBC is adding to its activation around The Open with the launch of ‘HSBC Hour’ – an initiative offering an hour of free golf to children and their families at almost 300 golf UK clubs. This grass roots initiative – which is part of HSBC’s umbrella ‘Anyone’s Game’ initiative – see the financial brand… Continue reading ‘HSBC Hour’ Leverages The Open With Free Golf For Thousands Of Youngsters
HSBC Open Golf Zone: Road Hole Bunker Replica & More
In its first year Patron of The Open, official banking partner HSBC’s ‘at event’ activation focuses on the HSBC Open Championship Golf Zone – an interactive, free experience space based on entertainment, information and utilities. Located in the ‘Tented Village’ at Royal St Georges Golf Club, and running from 10 to 17 July 2011,… Continue reading HSBC Open Golf Zone: Road Hole Bunker Replica & More
