Specsavers is activating its sponsorship of ITV3’s Crime Thriller Awards and its new Crime Thriller Book Club by linking up with publisher Penguin on a consumer co-created crime fiction novella. The #YouDunnit campaign, created by Manning Gottlieb OMD, sees the optical brand ask consumers to come up with plot ideas for a new crime… Continue reading Specsavers & Penguin’s Co-Created ITV3 Crime Thriller
Tag: Literary Festival
Emirates World Book Day – Flying Literary Journey
Emirates Airline, a brand steadily expanding its arts and educational commitments, is title sponsor of the Dubai Festival of Literature. The event brings together big name international writers, established Emirati authors and emerging talent for readings, talks, debates and social sessions. To extend this year’s initiative beyond the physical festival and its in person… Continue reading Emirates World Book Day – Flying Literary Journey
Sony’s eRead Twitter Feed For World Book Night
Sony sponsors a live Twitter-based virtual book club discussion (hashtag #agooderead ) on the new Margaret Atwood novel The Blind Assassin – a two hour, real time, interactive online chat at @WorldBookNight. A Good eRead saw Margaret Atwood fans participated in a two hour, real time, online discussion on her latest book The Blind… Continue reading Sony’s eRead Twitter Feed For World Book Night
