Launched on 14 October, The North Face’s ‘Reset Normal’ initiative and associated marketing campaign aims to tackle inequality in the great outdoors. During a time when people everywhere are seeking some form of a reset from the pandemic and the turbulence of 2020, The North Face’s ‘Reset Normal’ is a global initiative encouraging people… Continue reading The North Face Launches ‘Reset The Normal’ Initiative To Tackle Inequality Outdoors
Tag: Lena Waithe
Comic Nike Running Vaporfly Campaign Stars Flanagan & Waithe (& Other Endorsers) Ahead Of Boston Marathon
Spring means marathon season, so April saw Nike Running roll out a comic commercial revolving around shoe therapy and fronted by last year’s New York Marathon winner Shalane Flanagan. The spot is the lead video in a (silly) new Nike series called ‘Shoe Therapy’. The narrative sees Flanagan on her shrink’s couch attempting… Continue reading Comic Nike Running Vaporfly Campaign Stars Flanagan & Waithe (& Other Endorsers) Ahead Of Boston Marathon
