Adidas Originals Tap Wotherspoon & Pinnochio’s Jiminy Cricket for Playful ‘Superturf Adventure SW’ Spot

Sean Wotherspoon reunited with adidas Originals for a nature-inspired sneaker release and marketing campaign promoting the ecology influenced ‘SUPERTURF ADVENTURE SW’ (and accompanying apparel capsule): a new silhouette based on the ‘Response Hoverturf’ which has been adopted with a range of playful design features and motifs celebrating the natural world.   Streetwear designer Wotherspoon – best known for creating… Continue reading Adidas Originals Tap Wotherspoon & Pinnochio’s Jiminy Cricket for Playful ‘Superturf Adventure SW’ Spot

Comic Nike Running Vaporfly Campaign Stars Flanagan & Waithe (& Other Endorsers) Ahead Of Boston Marathon

Spring means marathon season, so April saw Nike Running roll out a comic commercial revolving around shoe therapy and fronted by last year’s New York Marathon winner Shalane Flanagan.   The spot is the lead video in a (silly) new Nike series called ‘Shoe Therapy’.   The narrative sees Flanagan on her shrink’s couch attempting… Continue reading Comic Nike Running Vaporfly Campaign Stars Flanagan & Waithe (& Other Endorsers) Ahead Of Boston Marathon