Rafa Nadal Fronts Telefónica’s ‘Better Connected’ Covid Crisis Campaign

Spanish telco Telefónica rolled out a campaign in November with brand ambassador Rafa Nadal promoting the network’s efficiency and reliability during lockdown and leveraged the tennis star’s appearance in the ATP Tour Final tournament.   Created by agency El Russo de Rocky (Rocky’s Russian), the ‘Better Connected’ campaign is based around the idea that one… Continue reading Rafa Nadal Fronts Telefónica’s ‘Better Connected’ Covid Crisis Campaign

Team Emirates New Zealand Sponsor Spark Opens ‘Spark 5G Race Zone’ Immersive Experience

New Zealand telco Spark brings its partnership with Team Emirates New Zealand by opening a ‘5G Race Zone’: an immersive, multi-sensory experience that aims to get New Zealanders closer than ever before to the country’s home team and to the America’s Cup.     Objective:   It was back in X that Spark signed on… Continue reading Team Emirates New Zealand Sponsor Spark Opens ‘Spark 5G Race Zone’ Immersive Experience