Cox’s ‘A Poem To Move The World’ Fronts ASICS Euro ‘Nothing Feels Better’ Mind & Body Campaign

The start of June saw ASICS launch a UK poetry-led ‘Nothing Feels Better: Make The World Move’ campaign encouraging the country to get moving to improve their mental and physical health whilst raising money for charity Mind.   The integrated creative, spanning social, paid and earned media, seeks to show how movement has a positive… Continue reading Cox’s ‘A Poem To Move The World’ Fronts ASICS Euro ‘Nothing Feels Better’ Mind & Body Campaign

ASICS ‘Run To Feel’ Initiative Leverages Global Running Day & Running’s Pandemic Boom

During lockdown running all across the world has spiked and to help maintain this rise in running, ASICS launched an initiative called ‘Run To Feel’ which seeks to support runners and help them stay active and connected through a series of linked new initiatives fronted by a new campaign.   The project was launched with… Continue reading ASICS ‘Run To Feel’ Initiative Leverages Global Running Day & Running’s Pandemic Boom