During the 24 October NFL game between the Chicago Bears and the New England Patriots, a Gillette marketing stunt saw the Gillette Stadium temporary rebranded the GilletteLabs Stadium for the league’s first live broadcast mixed-reality commercial promoting the P&G brand’s GilletteLabs line of heatable razors (which range from $150 to $170) and feature exfoliating bar… Continue reading Patriots Partner Gillette Runs NFL’s First Live Broadcast Mixed-Reality Commercial For GilletteLabs with Exfoliating Bar
Tag: Gillette Stadium
Visa/BOFA’s In-Stadium 10,000 Cardboard Giveaway For Patriots VR Experience
Partners Visa and Bank Of America linked to give New England Patriots fans a chance to ‘Travel Inside The Game’ via a virtual reality Patriots training session experience. To help the fans get a more immersive experience of life as an NFL player, the bank and paymenets giant distributed 10,000 Google Cardboard virtual reality… Continue reading Visa/BOFA’s In-Stadium 10,000 Cardboard Giveaway For Patriots VR Experience
