Cordaid, Jako, Fitzroy & Piro Honour Tragic Migrant Workers Linked To 2022 World Cup With ‘Qatar Mourning Band’

Dutch based charity Cordaid teamed up with sportswear brand Jako, creative agency Fitzroy and football artist Piro to create and promote the ‘Qatar Mourning Band’: a wearable symbol of support for the Netherlands national team at the 2022 FIFA Men’s World Cup that also highlights human rights abuses and inhuman working conditions for those constructing… Continue reading Cordaid, Jako, Fitzroy & Piro Honour Tragic Migrant Workers Linked To 2022 World Cup With ‘Qatar Mourning Band’

Rabobank’s ClubSupport ‘A Club Is More Than Just A Club’ Supports Dutch Sports Associations

The bank’s annual support programme – which also leverages its TeamNL Olympic partnership – offers Dutch sports clubs and associations a needed helping hand amidst the Covid-19 crisis, Rabobank has restarted its annual ‘ClubSupport’ initiative across The Netherlands.   From 31 August, the finance giant’s 360-​​degree campaign supports sports clubs and associations across the country… Continue reading Rabobank’s ClubSupport ‘A Club Is More Than Just A Club’ Supports Dutch Sports Associations

Björn Borg ‘Exerhighs’ Pop-Up Store Sees Shoppers Swap Drugs For Sportswear

Mid September saw the doors open on a unique Dutch pop-up shop, created by Björn Borg, where the customers could swap drugs for sportswear.   The ‘Chase the Exerhighs’ concept used the clothing retailer aims to drive home the message that you don’t need drugs to get high: similar feel-good substances are released in your… Continue reading Björn Borg ‘Exerhighs’ Pop-Up Store Sees Shoppers Swap Drugs For Sportswear

Iris Amsterdam’s Footie Tissues Help Dutch Fans Dry Their Eyes During The FIFA World Cup

Launched in the middle June as the FIFA World Cup kicked off, creative agency Iris Amsterdam rolled out its own agency campaign to leverage Russia 2018 in the form of a set of branded, football themed orange tissue boxes.   Illustrated with some of the most iconic moments in the history of the Netherlands national team,… Continue reading Iris Amsterdam’s Footie Tissues Help Dutch Fans Dry Their Eyes During The FIFA World Cup