Pizza Hut, which returns as the official pizza of March Madness 2019, leveraged its NCAA rights ahead of the tournament with the launch of a multi-platform campaign for what it describes as ‘the ultimate comeback’: the return of the P’Zone after a 17-year absence from US menus. March Madness – an annual college hoops… Continue reading NCAA Partner Pizza Hut Brings Back The P’Zone For 2018 March Madness College Hoops Tourney
Tag: Division 1 National Basketball Championships
‘Real Strength Manifesto’ Sees Dove Men+Care (&JJ Redick) Strive For Kinder, Gentler March Madness
NCAA sponsor Dove Men+Care partners with NBA star JJ Redick to publish a ‘Real Strength Manifesto’: a good sportsmanship proclamation based around encouraging fans to keep their rivalries respectful. As college hoops fans across the USA sweat over the brackets at the start of the NCAA Division 1 national championships, the brand- and star-backed… Continue reading ‘Real Strength Manifesto’ Sees Dove Men+Care (&JJ Redick) Strive For Kinder, Gentler March Madness
