A 2022 charity appeal, medically-focused campaign called ‘Our Blood Is Gold’ from French Ligue 1 side RC Lens and non-profit Players for Society sought to raise awareness of the decline and the need and to boost blood donations amongst its fans and local community. Based on the insight that, whilst every year blood donations… Continue reading Ligue 1’s RC Lens team Up With Players For Society On ‘Our Blood Is Gold’ Blood Donation Drive
Tag: Crest
#LastOrders Sees Birmingham City FC Rebrand As Small Heath Alliance In Promo Tie-Up With BBC’s Peaky Blinders Final Series
Following an order from the Peaky Blinders, English football club Birmingham City FC returned to its roots and reverting back to its former name ‘Small Heath Alliance’ for a media partnership with the BBC to promote the start of the final season of the hit show. Set in the rough streets of 1920s Birmingham, the show… Continue reading #LastOrders Sees Birmingham City FC Rebrand As Small Heath Alliance In Promo Tie-Up With BBC’s Peaky Blinders Final Series
Rangers FC Kicks Off A New Era With An All Assets Brand And Digital ‘READY’ Refresh
8 July saw Rangers FC roll out a brand refresh, labelled ‘READY’, spanning its club-wide visual assets ranging from its crest and typeface to its mobile and digital platforms. Described as a brand evolution, the reworked branding launched alongside the key pillars in the club’s digital transformation project including a new website and app… Continue reading Rangers FC Kicks Off A New Era With An All Assets Brand And Digital ‘READY’ Refresh
