8 July saw Rangers FC roll out a brand refresh, labelled ‘READY’, spanning its club-wide visual assets ranging from its crest and typeface to its mobile and digital platforms. Described as a brand evolution, the reworked branding launched alongside the key pillars in the club’s digital transformation project including a new website and app… Continue reading Rangers FC Kicks Off A New Era With An All Assets Brand And Digital ‘READY’ Refresh
Tag: Brand Redesign
LA Rams (& Nike) Videos Unveil Bright Splashy Brand Refresh, New Logo & Uniform Redesign
The Los Angeles Rams, who are poised to play their first season this autumn at their new (still under-construction) SoFi Stadium, unveiled a new logo, brand asset refresh and uniform (designed by Nike). Indeed, the refresh and redesign marked the first time that Nike had designed a new uniform and logo in conjunction with… Continue reading LA Rams (& Nike) Videos Unveil Bright Splashy Brand Refresh, New Logo & Uniform Redesign