Through January 2022 US fashion brand Ralph Lauren promoted its Polo Ralph Lauren brand and Australian Open 2022 collection through an integrated marketing campaign spanning video, athlete ambassador events, and exhibition matches, tennis clinics, on-site activity, pop-ups and social media content. For the 2022 tournament, the company launched a commemorative co-branded Ralph Lauren Australian… Continue reading Polo Ralph Lauren Activates Official Outfitter Of The Australian Open Status Via Multi-Channel Programme
Tag: Clinic
TDK London2017 ‘9.58-sec Championships Corner – Hero Village ’ Fronts IAAF World Athletics Activation
TDK, an official partner of the IAAF and the 16th World Athletics Championships, is activating its status via an integrated programme that includes an interactive brand booth at the athletes’ ‘Hero Village’. The objective behind this on-site branded space is to introduce fans and athletes to the world of TDK and its exhibition content… Continue reading TDK London2017 ‘9.58-sec Championships Corner – Hero Village ’ Fronts IAAF World Athletics Activation