To leverage the FIFA 2023 Women’s World Cup and boost support for the US Women’s National Team (USWNT) despite the unsociable time zone issues around a tournament held in Australia and New Zealand, FanDuel teamed up with female-owned North Edge Craft Coffee to create a limited edition, custom coffee blend called ‘Extra Kick’ which will… Continue reading FANDUEL/NORTH EDGE CRAFT DEFY TIME ZONES TO Back USWNT WITH CUSTOM ‘EXTRA KICK COFFEE’ OFFER
Tag: Carli Lloyd
Snack Giant Frito-Lay’s ‘Get Ready For Greatness’ Activates FIFA 2023 Women’s World Cup
Frito-Lay, the Official USA Snacks of the FIFA Women’s World Cup, turned some of the world’s leading female footballers into chips to front its multi-channel ‘Get Ready For Greatness’ activation around the Australia/New Zealand 2023 tournament – its largest investment ever in women’s sports. The activation programme aims to build anticipation and excitement in… Continue reading Snack Giant Frito-Lay’s ‘Get Ready For Greatness’ Activates FIFA 2023 Women’s World Cup